Cause and effect: because, as and since introduce a cause; so, therefore, consequently and as a result introduce an effect. Because, as and since are usually used in the middle or at the beginning: I stayed at home, because it was raining. Because it was raining, I stayed at home. Therefore, consequently and as a result are used at the beginning; it is not possible with so. It was raining; therefore, I stayed at home. It was raining. Consequently, I stayed at home. Due to/owing to and because of introduce a cause in the form of a noun phrase: Due to the rise in oil prices, the inflation rate rose by 1.25%.
The most common way of giving examples is by using for example or for instance. Namely refers to something by name, i. e. There are two problems: namely, the expense and the time. Such as cannot begin a clause. It is followed by a noun or gerund.
Ideas are often linked by and. In a list, you put a comma between each item, but not before and: We discussed training, education and the budget. Also is used to add an extra idea or emphasis: We also spoke about marketing. Do not usually start a sentence with also. If you want to start a sentence with a phrase that means also, you can use In addition or In addition to this. You can use also with not only to give emphasis: We are concerned not only by the costs, but also by the competition. As well as can be used at the beginning or in the middle of a sentence. Too goes either at the end of the sentence or after the subject and means as well: They were concerned too/They, too, were concerned. Moreover and furthermore add extra information to the point you are making.
Sequencing ideas: the former and the latter are useful when you want to refer to one of two points: Marketing and finance are both covered in the course. The former is studied in the first term and the latter is studied in the final term. Firstly, secondly, … finally (or lastly) are useful ways to list ideas.
Contrasting ideas: but is more informal than however. It is not normally used at the beginning of a sentence He works hard, but he doesn't earn much. He works hard. However, he doesn't earn much. The use of the linking words `However' at the beginning of the second paragraph and `Nevertheless' at the start of the third paragraph provides essential signposts for the reader to follow the argument that is being made. Despite and in spite of must be followed by a noun. If you want to follow them with a noun and a verb, you must use the fact that: Despite the fact that the company was doing badly, they took on extra employees. In theory… in practice… show an unexpected result: In theory, teachers should prepare for lessons, but in practice, they often don't have enough time.
Do not overuse these connectors. It is very boring to read one of these at the beginning of each sentence. Make yourself familiar with the most useful ones and be careful to use them accurately or your logic will appear faulty. With the help of linking words a continuity or flow is established for the essay that reassures the reader that you know where you are going without guessing how one paragraph relates to the other.
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